Sodexo Live!, Ole Miss Offering New Menu Items for 2022 Football Season

Newsroom_SL

Updated offerings include crab and shrimp boils to jack & coke chicken sandwiches

OXFORD, Miss. (August 29, 2022) – Sodexo Live!, the hospitality partner to the Ole Miss athletics department, today announced a lineup of new hospitality offerings for the 2022 season at Vaught-Hemingway Stadium. Led by Sodexo Live! Executive Chef William Brady, the new items will provide fans with a well-rounded and memorable experience when cheering on the Rebels.  

new fried chicken biscuits and hot honey  1

New highlights include Jack & Coke Chicken Sandwiches and The Grover Burger (similar to a smashburger) in the general stadium concourse, Fried Chicken with Biscuits and Hot Honey in the suites and a new Rebel Dog with our specialty sauce in the clubs. Additionally, a new partnership with Tupelo-based Shenanigans will bring crab and shrimp boils to guests. 

Getting fans back in their seats with eyes on the game is a top priority for the upcoming season. Points-of-sale have been upgraded for faster transaction times, and new terminals have been added around the stadium to bring the total to 250 – a 35 percent increase from 2021. Additionally new grab-and-go stands have been added to the stadium’s West concourse to provide closer, faster options for fans in that area.  

For guests 21 and older, the West concourse will also see the addition of the Dos Equis Beer Deck and Blue Moon Brewhouse. These two lively new spots serve as an elevated space with a more lounge-like feel to gather with friends, family and fellow fans. 

"We’re looking forward to a thrilling season ahead and are happy to provide Ole Miss fans a range of updated offerings," said Kyle Campbell, Associate Athletics Director, Brand Strategy, Ole Miss Rebels. “While the game is always the focus, through our partnership with Sodexo Live! we’ve identified new ways to improve the overall guest experience to ensure everyone has a great time when visiting the stadium.” 

“The fans are always at the forefront of our planning when working through the off-season to brainstorm ideas for new menu items and experiences,” said Darren Hubbard, Vice President, Sodexo Live!. “There’s a huge social component to football outside of the game itself, so we strive to provide something amazing for every type of fan that visits.” 

Media Contacts

Amy Procaccini
Strategic Brand Communications Manager, Sodexo Live! 

Kyle Campbell
Associate Athletics Director, Brand Strategy, Ole Miss Rebels   

About Ole Miss Athletics

The University of Mississippi, which is known as Ole Miss, is a member of the NCAA and Southeastern Conference and features 18 varsity sports in its athletics department. Bearing the nickname Rebels and wearing the colors Cardinal Red and Navy Blue, these teams and student-athletes have produced 25 national championships and 149 conference and division titles since 1893, when the football program fielded the school's first varsity squad. Based in Oxford, Mississippi, with a student enrollment of 21,676, Ole Miss has operated with a $117 million athletics budget.

About Sodexo Live!

Sodexo Live! manages prestigious conference, cultural, and sporting venues and major events all over the world. With 40,000 employees and 500 sites, Sodexo Live! offers clients a range of bespoke catering, sales, and event management services, helping to transform the consumer experience into unforgettable memories. Sodexo Live! commits to unlocking customers’ full potential while favoring local communities. Sodexo Live! contributes to the success of prestigious events such as Royal Ascot, the Tour de France, the Rugby World Cup and soon the Paris 2024 Games, and showcases exceptional venues such as the Eiffel Tower Restaurants, Bateaux Parisiens, Yachts de Paris, the Royal Academy of Arts in London, the Museo del Prado in Madrid, the Hard Rock Stadium, the Scottish National Gallery, and the Hollywood Bowl in Los Angeles.
 

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